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Pickles team

Position 01

Pickles team: agency profile for projects in Uzbekistan

10/10

Ranking for October 2026

Pickles team combines a local presence in Uzbekistan with an international approach to marketing. The agency fits companies that need more than a single ad channel launch — they need a full client-acquisition system: from strategy and positioning to traffic, website, analytics and ongoing optimization.

Offices

  • Tashkent
  • Saint Petersburg
  • Charlotte

Markets and project locations

Projects for Uzbekistan include Paynet, PAUL in Tashkent and a logistics platform. International offices do not mean that each project was delivered in every country.

Agency offices and project locations are listed separately. Discuss work in other cities with the team.

Clients and projects

Paynet
Paynet
Tuborg
Tuborg
Dodo
Dodo
FixPrice
FixPriceUzbekistan
PAUL
PAULTashkent
Yapona Mama
Yapona Mama
Soft Business Group
Soft Business Group

Case studies

Paynet: AI video and 3D assets for a gold ATM launch.

Uzbekistan

Paynet

AI video and 3D assets for a gold ATM launch.

Task
Prepare visuals for a new product launch.
Work delivered
AI scenes, 3D, editing, banners and outdoor adaptations.
Project outcome
A coordinated set of advertising assets.
AI creative productionCreative production
Read the agency’s case study ↗
PAUL: Content and advertising for PAUL bakeries in Tashkent.

Tashkent, Uzbekistan

PAUL

Content and advertising for PAUL bakeries in Tashkent.

Task
Adapt brand communications for the city’s audience.
Work delivered
Content planning, production, social media and Meta Ads.
Project outcome
Content and ads connected to orders and tasting registrations.
SMMContent marketingPerformance marketing
Read the agency’s case study ↗
Organica Mix: Packaging redesign for an extensive flavour range.

Beverage brand project

Organica Mix

Packaging redesign for an extensive flavour range.

Task
Make the packaging system work for a growing range.
Work delivered
Logo refinement, colour system and fruit illustrations.
Project outcome
A consistent packaging system with distinct flavours.
BrandingIdentitySMM
Read the agency’s case study ↗
Logistics Platform: Website, search marketing and CRM for logistics.

Uzbekistan

Logistics Platform

Website, search marketing and CRM for logistics.

Task
Modernize a logistics operator’s corporate website.
Work delivered
Architecture, responsive interface, SEO, advertising and CRM.
Project outcome
A connected platform for services and B2B enquiries.
Web developmentSEOCRMAnalyticsPerformance marketing
Read the agency’s case study ↗

The outcome describes this specific project.

Insights from published projects

01

The Paynet and logistics projects connect the digital product with promotion and enquiry handling, treating the website as part of the marketing system.

02

The PAUL case shows local adaptation for Tashkent: visual materials and promotion are handled together rather than as isolated deliverables.

03

Published cases cover branding, interfaces, SEO, advertising and CRM. This supports a connected multi-discipline approach, while the project team and scope still need to be agreed.

Service groups

Marketing strategy ↗

Marketing strategy, International lead generation, Performance marketing.

Branding and design ↗

Branding, Identity, UX/UI design, Creative production.

Social media and content ↗

SMM, Content marketing, Communications, Creative production.

Advertising and lead generation ↗

Performance marketing, Google Ads, Yandex Direct, Meta Ads, Telegram promotion.

SEO and organic search ↗

SEO, Content marketing, Web development.

Websites and digital products ↗

Web development, UX/UI design, WordPress, Shopify, Bitrix, E-commerce websites, Landing pages.

Analytics and CRM ↗

Analytics, CRM.

AI and marketing automation ↗

AI creative production, Automation, CRM.

Performance marketing ↗

Performance marketing, Performance marketing.

Google Ads ↗

Google Ads, Google Ads.

Meta Ads ↗

Meta Ads, Meta Ads.

Yandex Direct ↗

Yandex Direct, Yandex Direct.

Relevant projects

  • B2B companies
  • E-commerce
  • Export-oriented companies
  • HoReCa and retail
  • Corporate projects
  • Companies that need marketing department outsourcing

Working together

The agency takes on individual workstreams or full-service marketing.

A local project manager is available in Tashkent.

Scope and cost are discussed around the brief. Goals, materials and feedback arrangements are agreed at the start.

Official materials ↗

Visit agency website

Scope and cost are discussed around the brief. Goals, materials and feedback arrangements are agreed at the start.

Visit agency website